08:45 AM EDT, 09/25/2025 (MT Newswires) -- Blackstone (BX) is exploring its strategic options for Ancestry.com, including an initial public offering or a sale of the business, Reuters reported Thursday, citing people familiar with the matter.

The asset manager is in discussion with banks about Ancestry.com's potential IPO, which could value the company at $10 billion, the report said. Alternatively, Blackstone could also consider selling the business, the report added.

The discussions are still ongoing and Blackstone may decide to hold onto the asset for a longer period, the report said.

Blackstone acquired Ancestry.com in 2020 for $4.70 billion from a group of private equity firms, the report said.

Blackstone did not immediately respond to MT Newswires' request for comment.

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