By Aditi Shah

NEW DELHI, March 20 (Reuters) - Tesla is

preparing to enter India's industrial energy storage market,

according to a job ad on its website, pitting it against

companies controlled by Mukesh Ambani and Gautam Adani as they

deepen investment in the sector as the grid shifts to cleaner

power.

The new business will also mark Tesla's expansion in India

beyond just electric cars, which it started selling in August.

The company already operates a Megapack business in the U.S.

and other markets, supplying large-scale energy storage systems

for industrial and utility users.

Tesla's new plan was revealed in a job ad on its website,

which said it is looking to hire a business development lead in

India to "develop and execute a comprehensive market expansion

strategy for industrial energy storage solutions".

The candidate will shape its entry into India for

"utility-scale energy storage", it added, without elaborating.

Reuters is first to report Tesla's plan. The company did not

respond to a request for comment.

Ambani's Reliance and Adani's group also

have ambitious plans for India's energy storage sector.

India has set a target to reach 500 gigawatts (GW) of

non-fossil fuel energy capacity by 2030 from more than 262 GW at

the end of 2025. It needs devices that can store energy during

off-peak hours, stabilise the grid and reduce carbon emissions.

The government is encouraging companies to invest in storage

systems by providing fiscal incentives and is also working on a

national roadmap to enable firms to meet the targets.