financetom
Business
financetom
/
Business
/
Will Brahmastra break box office dry spell in Bollywood?
News World Market Environment Technology Personal Finance Politics Retail Business Economy Cryptocurrency Forex Stocks Market Commodities
Will Brahmastra break box office dry spell in Bollywood?
Sep 6, 2022 8:24 AM

With great advance booking numbers, Ranbir Kapoor and Alia Bhatt's much-anticipated film Brahmastra Part 1 - Shiva has brought some good news for the Bollywood industry.

According to PVR cinemas, over 1,00,000 tickets for the Ayan Mukerji directorial film have been sold so far.

Were you Lucky enough to grab your tickets to #Brahmastra? With over 1,00,000 tickets sold so far, the Astraverse is truly set to be an epic fantasy that breaks the barriers of film-making!

Advance bookings now open! https://t.co/SG8z3ojsYg pic.twitter.com/YcFjXmnWk4— P V R C i n e m a s (@_PVRCinemas) September 5, 2022As per a news report published in entertainment website Pinkvilla, the film shall record occupancy of over 90 percent for the IMAX 3D version on the day of release, generating as much as Rs 1.35-crore gross from just the 90 shows.

According to another report by industry tracing website Sacknilk, the movie has sold tickets grossing Rs 5.77 crore in the country so far. The cast includes a star-heavy lineup, including Amitabh Bachchan and South Indian superstar Nagarjuna. Shahrukh Khan also has a cameo in the movie. Across the world, the film is going to release on around 8000 screens.

What do analysts think?

Film trade analyst Taran Adarsh tweeted that Brahmastra's Friday business will contribute about 63 percent of the total ticket sales, followed by 25 percent on Saturday and 12 percent on Sunday. Other facts, such as mass circuits, and spot bookings will also play a crucial role on Day 1.

'BRAHMĀSTRA': ADVANCE BOOKING STATUS... Finally, some relief for the industry... Received #Brahmāstra *day-wise data*

Echoing the same emotion, freelance film critic Vishal Agarwal said Brahmastra has a massive budget of over Rs 400 crore, a huge star cast and looks visually appealing. It's been a long time since Bollywood has seen such a movie so there is excitement, he felt.

Also read: September may be a washout month for Bollywood if moviegoers ditch Brahmastra too

He said despite everything, the movie still banks a lot on the story, citing the example of Shahrukh-starrer Ra. One, which had a VFX budget of about Rs 66 crore but still flopped at the box office.

According to Agarwal, Brahmastra being released in many languages, having South Indian superstar, Nagarjuna and television actress Mouni Roy give it the benefit of reaching out to a bigger mass.

“They have also been promoting it really well which started with visually appealing teasers of the movie, the Kesariya song which was cleverly targeted to tap into Instagram reels and now roping in Rajamouli and NTR for promotions.

Also read: Cinema at Rs 75? Yes, at PVR, INOX, Cinepolis, Carnival and many other multiplexes

Bollywood's dry spell has been on for quite a while with July 2022 seeing total box office collections of Rs 270 crore, while August was even more arid with collections of Rs 142 crore.

Shares of PVR and Inox have been rallying in recent days ahead of the release of Brahmastra. PVR jumped almost 10 percent over the past two weeks, while shares of Inox Leisure have gained almost 7 percent in the same period.

PVR and Inox closed red on September 6. PVR ended the session at Rs 1,926, a decline of 0.7 percent while Inox closed at Rs 518, a decline of 1.17 percent from the previous close on the BSE.

(Image credit Ayan Mukerji Instagram)

Also read: PVR-Inox merger: Will your popcorn or ticket price get expensive? Here is what experts think

(Edited by : Shoma Bhattacharjee)

First Published:Sept 6, 2022 5:24 PM IST

Comments
Welcome to financetom comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Related Articles >
SenesTech to Implement 1-for-10 Reverse Split of Common Stock; Shares Fall
SenesTech to Implement 1-for-10 Reverse Split of Common Stock; Shares Fall
Jul 23, 2024
11:49 AM EDT, 07/23/2024 (MT Newswires) -- SenesTech ( SNES ) said Tuesday it is set to implement a 1-for-10 reverse stock split of its common shares, effective after market close on Wednesday. The shares will start trading on a split-adjusted basis at market open on Thursday, the company added. SenesTech ( SNES ) said the reverse stock split was...
Tempur Sealy's Mattress Firm Deal Can Close in Late 2024 in Best Case Scenario, Wedbush Says
Tempur Sealy's Mattress Firm Deal Can Close in Late 2024 in Best Case Scenario, Wedbush Says
Jul 23, 2024
11:55 AM EDT, 07/23/2024 (MT Newswires) -- Tempur Sealy International's ( TPX ) planned acquisition of Mattress Firm can close in late 2024 in a best case scenario, Wedbush Securities said Tuesday in a note after hosting a call for investors with John Newman, former deputy director of the Bureau of Competition at the Federal Trade Commission, to evaluate the...
Scotiabank names Anique Asher chief strategy and operating officer
Scotiabank names Anique Asher chief strategy and operating officer
Jul 23, 2024
TORONTO, July 23 (Reuters) - Bank of Nova Scotia ( BNS ) has appointed Anique Asher as its chief strategy and operating officer, the latest senior level move under CEO Scott Thomson who took charge early last year. Asher, who previously was the executive vice president for finance and strategy, expanded her mandate to include oversight of capital management in...
Update: goeasy Up 2.7% as it Prices Senior Notes Offering and Boosts Size to US$200 Million
Update: goeasy Up 2.7% as it Prices Senior Notes Offering and Boosts Size to US$200 Million
Jul 23, 2024
11:46 AM EDT, 07/23/2024 (MT Newswires) -- goeasy (GSY.TO) late on Monday priced an offering of 7.625% senior unsecured notes due 2029 and upsized the offer to US$200 million from US$150 million. The consumer-lending company said the notes will be issued at a price of US$1,018.75 per US$1,000 principal amount, plus accrued interest from July 1. The notes also have...
Copyright 2023-2026 - www.financetom.com All Rights Reserved